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A totally revised, new edition of the best-selling guide to business school basics.
The best-selling book that invented the "MBA in a book" category, The Portable MBA, Fifth Edition, is a reliable and information-packed guide to the business school curriculum and experience. For years, professionals who need MBA-level information and insight - but don't need the hassle of business school - have turned to the Portable MBA series for the very best, most up-to-date coverage of the business basics. This new, revised and expanded, edition continues that long tradition with practical, real-world business insight from faculty members from the prestigious Darden School at the University of Virginia. With 50 percent new material, including new chapters on such topics as emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice, this is the best Portable MBA ever.
Covers all the core topics you'd learn in business school, including finance, accounting, marketing, economics, ethics, operations management, management and leadership, and strategy.
Every chapter is totally updated and seven new chapters have been added on vital business topics.
Includes case studies and interactive Web-based examples.
Whether you own your own small business or work in a major corporate office, The Portable MBA gives you the comprehensive information and rich understanding of the business world that you need.
- Sales Rank: #16724 in Audible
- Published on: 2012-11-09
- Format: Unabridged
- Original language: English
- Running time: 1119 minutes
Most helpful customer reviews
8 of 10 people found the following review helpful.
Great Research for MBA Classmates
By Madailda
If i knew this book before my MBA, could be better my class researches and class works. Recommended for all students that need learn about subjects like marketing, finances, HR and others disciplines and students that finished or still studying in a MBA.
5 of 6 people found the following review helpful.
Great Book
By Yusuf Pirzada
This book takes the main principles from 16 mba subjects and condenses them into 1 chapter each. Good read, if you are looking to brush up on Business School fundamentals.
3 of 4 people found the following review helpful.
College Students or Small Business Owners - This One Is For YOU!
By OlioBlogger
My first Portable MBA book was in Marketing and I learned quite a bit by reading and studying this book. So much so that it leap-frogged me way ahead of others in my department who had college degrees.
I am NOT a strong proponent of college degrees, but I am a strong proponent on education, and the MBA Series of books are excellent for those who have no time for traditional college courses.
The Portable MBA can give anyone a strong advantage, even to those who intend to go to college and are not sure as to which discipline they wish to pursue, whether it be accounting, finance, economics, marketing, whatever.
The Portable MBA - Fifth Edition is an excellent primer into each one of these subjects and more, this book definitely covers all the basics of business.
Trust me, if you plan on getting an MBA, read and study this book before you begin your official course of study, and you will leap ahead of everyone else in your class.
If you are starting your own business and have no time for a college curriculum, then get this book and bury yourself in it. You will NOT regret it.
Good Luck!
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